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Focus your email to protect your privacy and stay safe online.

Focus your email to protect your privacy and stay safe online.

If you are concerned about identify theft and other privacy/security concerns there is a simple email precaution you can take to protect yourself. How about – never give out your personal or business email to someone or business you don’t know?

Sounds like common sense, does it not – yet, we do it all the time! Every day we sign up for newsletters; give our email to a point of sale clerk; register for online dating; use it to get WiFi at the coffee shop or airport; register for coupons, daily deal sites and freely hand out our email address in many other situations where we don’t know the people or business. Don’t do it! Protect your privacy and stop identity theft.

Never give your personal or business email address to people or businesses you don’t know. Privacy invasions and identity theft, in most cases, start with an email address. Your personal or business email address is the key to the front door of your digital house.  Why would you ever share that key with every supplier you can think of and risk identity theft?

Little Known Fact About the Selling of Email Addresses.

Many companies have no problem selling email addresses while at the same time agreeing not to spam you. You unsubscribe from their mailing list but not from their selling list! Conclusion: Protect your privacy, don’t let your personal email get on their list in the first place

However easy it is to say, ‘never share your email with people and businesses you don’t know’, in reality we actually need to maintain a digital communications with many of these folks. Many of us simply create another email address, ‘our spam address’, in gmail, yahoo or hotmail.  We end up with another inbox that is full of spam and also contains lots of legitimate communication.

Dodoname – Privacy by Design.

Enter Dodoname, which was designed specifically for when you don’t want to use your regular email address and also want a way to start, manage and stop all these ‘other emails’.

Remember, stop identity theft, never give out your regular email address again to someone to don’t know – use a Dodoname.

Posted in: Anonymity, Data breach, Email, Fraud, Identity, Privacy, Uncategorized

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The Right to Know When I Am Not Left Alone – Is Not Enough.

The Right to Know When I Am Not Left Alone – Is Not Enough.

Our online privacy is continuously compromised with the scanning, skimming and scraping of our emails and our browsing behavior.

A recent study concluded that 92% of the population believes “that collecting the content of emails is unacceptable”. How many consumers understand that virtually every email is scanned, skimmed and scraped for information and their privacy is breached every day? A recent article in The Economist describes how people do not protect their right to privacy and anonymity.

Google scans the content of all emails on its servers as well as all emails sent or received by a gmail account. Google considers that users have no ‘reasonable expectation’ of privacy. This stance flies in the face of the predominant and consistent research about consumers’ ‘privacy expectations’.

Rami Essaid recently wrote in TechCrunch that, “The truth is, people will never achieve true privacy and anonymity online.” He concludes that tracking is here to stay and that it is getting more pervasive and sophisticated. His main thesis is that our discussion should not be about absolute the right to privacy or anonymity but about transparency.

If Essaid is correct, the horse has left the barn in terms of protecting our privacy and anonymity. Instead, he proposes focusing on making it visible and transparent about how our online privacy will be accessed or ripped off.  It is OK to to invade our privacy as long as it is transparent! Should consumers simply give up that they have any expectation for online privacy? This is almost Orwellian in concept – a dark road that we must not travel as this means that others have the right to observe us without our consent!

The Right to Privacy

In 1890, Warren and Brandeis wrote The Right to Privacy and their key argument was the “right to be let alone”. Here we are 100 years later. Do we really want to change the right to be left alone to the “the right to know when I am not left alone?” Transparency is an important need but we must not give up the fight for the right to privacy.

Posted in: Anonymity, Data breach, Email, Fraud, Identity, Phishing, Privacy, Uncategorized

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Identity theft and who has the keys to your virtual house?

Identity theft and who has the keys to your virtual house?

We were moving out of the neighborhood where we have lived for the past 23 years. Tracy, our neighbor, invited us over for a farewell dinner.  Tracy knows that I have been in technology for a long time and related the story of her recent identity theft where the thieves came very close to emptying her bank account. It started with the bad guys phishing and finding her personal email address. This data breach and cybercrime was incredibly invasive to Tracy as she now had to get rid of the personal email address she had used for over twenty years.

 

The front door to our virtual house, hence our privacy, is our personal email address. It seems we give this email address to everybody. Concerned about their privacy, many consumers simply get a second or third email they use as their ‘spam address’ – typically a Hotmail or Gmail address. So now we have two or three front doors to our virtual house. Susie Baszkeiwicz blogged in January about 9 reasons you should have more than one email address. Avoid spam & hackers, protect yourself, have a disposable email, have an alias and have a backup are 5 of her 9 reasons that we built Dodoname.

How many of us would hand out the keys to our front, side and back door of our regular house to every merchant or supplier who said, “I won’t sell to you unless you give me the keys to your house.” If that seems a little insane in the real world then why do we do it in the virtual world?

Consider that identify theft is a Type I invasion of our privacy and that spam is a Type II invasion of our privacy. Clearly a Type I privacy breach is more serious than Type II privacy breach.

For Type I protection most consumers continue to use their personal email address – the less secure email address. Why? Because there is no easy way to manage our secondary emails, which are filled with spam, and not really the place we want to collect and manager our ‘good’ communications. We shrug our shoulders and continue to use our personal email addresses for the really important stuff. The phishers know this. Consumers should understand what phishing is and how to protect themselves. Read this article from the Safety & Security Center at Microsoft for more information about how to protect yourself.

Using a Dodoname for key confidential registrations would eliminate much of the risk because a Dodoname can only ever be used by that one service. Moreover, the managed email system in Dodoname provides users with a powerful way to store and manage confidential communications. Finally, Dodoname is also designed as a marketplace where merchants and consumers can meet, sell and buy with confidence that the consumer’s private information is protected. Privacy with Personalization is the core architectural feature of Dodoname. Everyone should have a Dodoname.

Posted in: Uncategorized

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This week in review: Forgetful Firefox, Uber’s God View, Detekt and phish food

This week in review: Forgetful Firefox, Uber’s God View, Detekt and phish food

In our weekly roundup, we draw your attention to selected news and articles that highlight issues relating to invasions of your online privacy and threats to the security of your personal data, including problems that Dodoname can help solve. Catching our attention this week were posts about browsing cleanup at the push of a button, the all-seeing Uber, Detektion in the name of online privacy, and of course, phishing schemes. For all our privacy, security and personal data related posts follow @MyDodoname on Twitter.

Forgetful Firefox

One of the more popular web browsers is Mozilla’s Firefox, which just celebrated 10 years in existence. To help mark the occasion, some upgrades to the Firefox browser were made, including the addition of a Forget button. According to TheNextWeb, “Using it allows you to clear between 5 minutes and 24 hours of browser data – history, cookies, log-ins, saved passwords etc. – but it leaves the rest of your stored data and auto-complete history in place. It also closes any browser windows you have open and presents you with a fresh, blank one.”

God View puts Uber in privacy purgatory with consumers

Uber, to those unfamiliar with the service, is a mobile app the facilitates ride sharing. This service has seen tremendous global growth since its launch in 2009. Funded by the likes of actor-slash-investor Ashton Kutcher, those seeking rides are connected with Uber drivers who act much like a taxi service. The company got themselves in some hot water this week when it was discovered that an Uber executive is being investigated for tracking the travel records of a journalist by using the platform’s God View. Forbes also discovered recently that Uber employees had tracked the whereabouts of VIPs using the service without their consent or knowledge. A #deleteuber hastag was born, and Ashton Kutcher himself wandered into the fray with his own comments, which subsequently landed him in some hot water of his own.

Scanning for spyware

Journalists and activists are two groups to whom privacy is of the utmost importance: their lives may depend on it. An open-source tool called Detekt has been released to provide those concerned about targeted surveillance with the means to identify spyware that has been placed without their knowledge on their Windows-based PCs.

Phish food

This week’s phishing news includes fake crowdfunding for Ebola, and targeting people who have sent out their Christmas gifts early.

Indiegogo shut down a scam that started with 700,000 spam emails sent out to unsuspecting consumers, asking them to donate to a phony crowdfunding campaign in the guise of an fundraiser to help fight Ebola.

As we get closer to the holidays, many people will have shipped off presents to loved ones that might live across the state, country or planet. Phishing scams disguised as emails have been sent to gift givers who used the mail or couriers to send out presents. That email in your inbox from the USPS, FedEx or UPS? Probably a scam.

Posted in: Blog, This week in review

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Take back control of your online identity with Dodoname

Take back control of your online identity with Dodoname

New privacy marketing platform means the end of online privacy abuse

NEW GLASGOW, NS AND OTTAWA ON – November 4, 2014 – Dodoname (www.dodoname.com), the world’s first privacy marketing platform, has launched in open beta, giving savvy consumers the power to confidently interact with merchants without compromising their online privacy.

We all deal with it, day in, day out – piles of unwanted email. From solicitations from legitimate sources, to spam and malicious phishing – most of what hits our inboxes is junk.

Why? Because we engage and interact online with our email address. And once this vital piece of information is out there, it’s defenseless against misuse.

Dodoname puts an end to this online privacy abuse. It’s the single best way to interact with merchants and vendors to get the stuff you want – and only the stuff you want – without ever revealing who you are. Your privacy and anonymity are assured.

“Merchants and marketers don’t need to know who you are to give you what you really want,” said Dodoname founder and CEO Michael Gaffney. “In the past, you had to create multiple burner email accounts to preserve some semblance of online privacy. Even then, you still had to provide a lot of personal information about yourself. Dodoname gives you true privacy, without having to jump through hoops.”

Once the Dodoname mobile app comes online in a few weeks, you will be able to manage your Dodoname account from any connected device. The only piece of information you have to provide to create your account and get started is your email, which Dodoname will not disclose to anyone else.

Consumers can use a Dodoname instead of their real email address for almost any interaction with a merchant. With your Dodoname account, you can spawn any number of unique Dodonames that are iterations of your Dodoname. For example, superman.01@dodoname.com, followed by superman.02@dodoname, and so on.

Use these Dodonames as you would a regular email address, to sign up for offers, register a warranty, receive an e-receipt, download a whitepaper, subscribe to a magazine, or for any other kind of interaction.

Dodonames can be made to go extinct after a single use, after a specific period, or on command at any time. In this way, consumers retain complete control over how, when, where – or even if – merchants can communicate with them, and can drop merchants at any time with an absolute guarantee they will never hear from them again.

What’s next?

But Dodoname is much more than just a privacy messaging service.

In the coming weeks, we will launch our merchant app. Participating merchants will be able to make personalized offers direct to Dodoname users who have opted in by completing some or all of their Dodoname persona. A persona will detail personal – but not private, identifying – information to help merchants deliver individualized offers. Consumers will retain full control over which kinds of offers they want to receive, if any, and which ones they don’t.

“With Dodoname, the consumer always calls the shots,” said Gaffney. “We give you what you want, when you want it, and when you’ve had enough, ‘no’ always means ‘no.’”

About Dodoname

Dodoname (www.dodoname.com) is world’s the first privacy marketing platform. Consumers can spawn new Dodonames on the fly, use them in place of an email address for almost any merchant interaction, and make them go extinct at any time. With Dodoname, consumers can take complete control of their online identity to confidently interact with merchants, without ever revealing who they really are. Face your inbox without fear of unwanted offers and other spam.

For more information, or to arrange an interview, please contact:

Leo Valiquette

+1 613 769 9479

Email: leo@leovaliquette.com

Twitter: @leovaliquette

Posted in: Press Release

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Click here to unsubscribe: The Hotel California of email

Click here to unsubscribe: The Hotel California of email

By Francis Moran

The Eagles wrote their enduring rock hit “Hotel California” in the mid-1970s, well before email had even begun to be adopted, so it’s improbable they could have predicted how the closing lyrics of that song would come to describe the horror we have all experienced in trying to unsubscribe from an email list.

We all know the scenario. Either with or without our permission, our email address has found its way onto the marketing list — They call it “marketing.” You call it “spam.” —  of some company or organization. And even though they provide a link at the bottom and invite you to “click here to unsubscribe,” nothing you do gets you off that list. Just like the night man says in that great Eagles song, “You can check out any time you want, but you can never leave.”

It is, perhaps, one of the most frustrating things about email.

Dodoname kills that beast.

When you give a merchant a new Dodoname for whatever purpose, our technology creates a one-to-one link between that unique Dodoname and that merchant. Our servers will not let anything except messages from that merchant get through to that Dodoname. And when you turn off that Dodoname or make it go extinct, we stop letting anything through.

So go ahead — smell the colitas, hear the mission bell, light up a candle, dance in the courtyard and gather for the feast. And when you’ve had enough and go running for the door, rely on Dodoname to check you out for good.

(Image: The Hotel California in Todos Santos, Baja California Sud, Mexico, may or may not have been the inspiration for the Eagles’ classic rock hit. It is, however, a lovely place to stay in my favourite Mexican surf town.)

Posted in: Blog, Email, Unsubscribe

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Still using burner email accounts? It really is throwback Thursday

Still using burner email accounts? It really is throwback Thursday

Way back in the halcyon days of the mid ’90s, the Internet-using public was introduced to webmail. Lycos, mail.com, Hotmail and other web-based email services started to gain popularity. Pretty soon, most everyone was using a Rocketmail or a Yahoo account alongside the address provided by their Internet service provider. One for so-called “real” email, one for those times that you need to provide an email address but you just know that by doing so, you’ll unleash a torrent of spam.

In researching this post, I came across articles with titles like “Why you need at least 4 email addresses,” “9 reasons why you should have more than one email address,” and “10 reasons to have more than one email address.” Each of these articles reference spam and control of your online persona as reasons for creating and using burner accounts. A comment on one of the posts says it all, “I have three, but I’m really getting sick of managing and remembering passwords.” You said it, commenter.

Using the “spam” burner account to enter a contest? Congratulations: you’ve avoided all the spam! And maybe you won the contest, but you’ll never know because you can’t be bothered to filter through all the spam in that account to see if you won! Sorta defeats the purpose, no?

Using your standard password with that webmail account? Bad news: when the inevitable hack or data breach happens, now your password is out there, in the hands of nefarious cybercriminals. Some of these hackers are creating algorithms, cross referencing multiples data breaches and hacks to get all of the personal data that they can about the victims of the breach. Your identity is just a handful of clicks away. And once it’s been compromised, lots of bad things can happen that impact your privacy.

With Dodoname, there’s no need to remember and manage all those email accounts and passwords. Interactions with merchants appear in your Dodoname inbox. Want to unsubscribe? You can do so easily and once you’re unsubscribed with Dodoname, you’re really unsubscribed. The spammer can never contact you again.

You need to have 4 email addresses? No. You need Dodoname.

(Image: Flickr, Gideon Tsang, link)

Posted in: #TBT, Blog, Email, Persona, Privacy, Spam

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